Jun ChoiChief Director

Doctor Says,

I’m Jun Choi, the Chief Director of Blanc de Vie Apgujeong.

There are 100 different forms of beauty in 100 different faces.
Creating each person’s unique beauty—something no one else in the world possesses—has been my mission since launching Meirin nearly 18 years ago and introducing it for the first time at Hyundai Department Store.

As a high-end dermatology clinic, we’ve equipped ourselves with over 200 premium devices, and have developed innovative, low-pain treatments such as Titanium Lifting and Quattro Lifting. We’ve also continuously worked to achieve natural beauty through non-surgical methods like contour injections.

I believe that the true purpose of a procedure is to bring hidden beauty to the surface.
Blanc de Vie will be with you every step of the way—until you rediscover your confidence through your own, unstandardized beauty.

Dr. Jiyu Lee

Doctor Says,

Hello, I’m Dr. Jiyu Lee, physician at Blanc de Vie Apgujeong.

Every person possesses a unique charm. And while that charm can never be replaced, much like adding a gentle touch of paint to enhance a beautiful artwork, my goal is to highlight your strengths and complement your imperfections—helping you discover hidden qualities you never knew you had.

I strive to create natural beauty that is neither awkward nor excessive.
To ensure that you feel more beautiful tomorrow than today, I will continue to research tirelessly and approach each day with gratitude and commitment, doing my best to meet and exceed your expectations.
Thank you.

Dr. Woncheol Yang

Doctor Says,

Hello, I’m Dr. Woncheol Yang, physician at Blanc de Vie Apgujeong.

Everyone possesses their own unique beauty. However, in the midst of busy daily life or the traces of time, that beauty is often forgotten.
I strive to meet the diverse needs of my patients through personalized treatments that reflect the latest technologies and trends, working diligently to bring out and enhance the beauty they may have lost sight of.

I will do my utmost to ensure that every face I encounter becomes healthier and more radiant.
Thank you.